Emporium Melbourne is a new shopping space that opened up in Melbourne City about a month ago, as at the time of writing this. This multi-level space of fashion luxe is surprisingly kid-friendly. To begin with, there is almost an entire floor at the top (level 3) dedicated to buying clothes and accessories for your little ones.
The pace is slow, but then again not all of the shops are open yet - again, as at the time of writing this. Although the food court area is not overly kid-friendly, it is a relaxing, inviting and serene space for the family to enjoy themselves.
Now back to the shopping. First off there is Bobble Art. Bobble Art is a shop where parents can buy some cool, colourful and quirky accessories for their child/children. Think funky backpacks, totes and carry bags to name. This store is well organised, and I also like the positioning of the hair accessories towards the front of the store. You will never know what you'll find for the little ones at Bobble Art inside Emporium Melbourne, and therefore come in with an open mind.
National Geographic is located right next door to Bobble Art. If your child/children are fond of science, history, geography and culture - or perhaps they're just inquisitive and smart; they will love this shop. Maps, telescopes and kits on how to make soaps and other little delicacies can be found here.
If you're interested in browsing and/or purchasing some clothes for your little ones; then luxury clothing for them is the order of the day. OshKosh B'gosh and Carters provide function and style for those of you parents who wish to contain costs. On the other hand, if you're in the market to shop for a baby; Pure Baby is paradise. Enjoy peace of mind while shopping for some organic baby clothing. The youngsters of Melbourne are starting to exude some style and charm, and Emporium Melbourne will help continue this trend. There is even a French clothing store open for the little ones. Yes, Bardot Junior is located in this new, vibrant shopping space as well.